Releasing online at Atlas Saturday, August 2nd at 12:00 AM PDT is the debut colorway of the Adidas Tekkira Cup. The new shoe features cupsole construction and Lightmotion cushioning in the outsole. It will also be available for in store pickup and at our store at 11:00 AM PDT the same day.

Now available in store and online at Atlas are the latest back to school apparel goods from our friends at Antihero, Spitfire, Krooked, Real, Venture and There.

For the release of the Nike SB Air Max 95 Atlas will be conducting a raffle. See all the details after the jump. 

Releasing in store at Atlas Saturday, July 26th at 11:00 AM PDT is the Nike SB Dunk Low Pro B in sequoia/light army. First come first served. One pair per customer. Any remaining pairs will be available in our online store the same day at 1:00 PM PDT.

Now available in store and online at Atlas is drop 16 from Asics featuring new black/grey colorways of the Gel-Vickka Pro and Gel-Flexkee Pro 2.0.

Now available in store and online at Atlas are the latest arrivals from New Balance Numeric including a brown/black and a grey/blue colorway of the Reynolds 933.

Releasing in store at Atlas Saturday, July 19th at 11:00 AM PDT is the Nike SB X Arts-Rec Dunk Low Pro and Air Trainer 1. First come first served. One pair per customer. Any remaining pairs will be available in our online store the same day at 2:00 PM PDT.

Releasing online at Atlas Saturday, July 19th at 12:00 AM PDT is Adidas X Arrow & Beast Superstar ADV in two collaborative colorways. The shoe will also be available for in store pickup and at our store at 11:00 AM PDT the same day.

Thank you to everyone who came out to our book release and photo exhibition for Street Theatre: San Francisco. The photo book is now available in store and online.

Now available in store and online at Atlas are the latest footwear arrivals from Nike SB. 

Spanning nearly two decades, Street Theatre: San Francisco is a raw and immersive collection of photographs by Travis Jensen, captured primarily between 2009 and 2015. Rather than focusing on a single neighborhood, Jensen went all city, documenting San Francisco’s seven by seven with an unfiltered, observational eye. See all the details about the book and how to purchase it after the jump. 

Join us this Saturday from 6:00 PM to 9:00 PM for the release of Street Theatre: San Francisco and its accompanying photo exhibition. Featuring photography by Travis Jensen, the show includes excerpts from Street Theatre, capturing the city not as it appears on postcards, but as it truly lives and breathes. Published by Atlas with pride, the book is a celebration of San Francisco in all its grit, beauty, and character. See all the event details after the jump.